Co-op Trade Briefing.

The Job

The Co-op asked us to design and manage their Annual Trade Conference. Attended by over 800 key partners, this is one of the must attend events in Co-op’s calendar.

This year’s event was particularly important, as it was Co-op’s opportunity to launch their refreshed brand to this very influential audience.

What did we do?

We created an immersive Festival of Food experience for guests to explore Co-op’s premium own brand range ‘Irresistible’, a Market Place to discover new and exciting projects and a central Hub for presentations and a little theatre.

Oh, and we produced and ran the main conference and designed and wrote the accompanying 20 page brochure.

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