The eyes of the world have been on Glasgow and COP26. This two-week event has drawn a great deal of attention and put into sharp focus some of the major issues we all face regarding climate change.
Many companies at the event have been keen to show their green credentials and how they as organisations intend to tackle the problem.
Our client O2 are one such company who are there to explain their involvement in mobile connectivity and their plans to become the UK’s first net zero mobile network. They plan to cut carbon emissions from its entire business and network by 2025.
They took some space in the Green Zone of the event which was created and dedicated to youth groups, civil society, academia, artists, business from across the UK and all over the world to host events, exhibitions, cultural performances, workshops and talks. With over 100 exhibitors, 200 events and 11 sponsors taking over the space, provided amazing opportunities to listen, learn and celebrate climate action.
The O2 stand consisted of a Twizy autonomous vehicle, a truck driving simulator and some explainer videos. As the space was outside, we used an eye-catching pod type structure, the interior of which was visible from both sides, weatherproof and secure.
Over 3000 people have visited the show each day and have had the opportunity to learn about some of the green technology that is available today and get some insight into what might be coming up in the future and its impact on climate change.