Twickenham Stadium.

The Job

As the Official Sponsor to the England Rugby Team and more, O2 has a significant presence at Twickenham Stadium.

Ice has helped O2 manage all of their matchday activity from branding through to tactical campaigns for many years.

We were also the agency that O2 came to when they needed someone to design and build their hospitality suites.

What did we do?

We didn’t want to create a run of the mill, typical hospitality suite design, like so many others.

We chose to design suites that were more in keeping with the O2 brand and created an experience destination more akin to a VIP lounge.

A modular design encompassing bespoke furniture and bar and easy to update graphic wall treatments, our suites have proven a major hit at Twickenham – so much so that the RFU often hold their own meetings in the O2 suites when not in use on matchday.

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