We are O2 is a national programme of events designed to increase staff understanding of O2’s purpose, in order to help deliver its strategy and business objectives.

A multi site/multi channel approach was adopted in order to ensure as many staff as possible could take part with a number of measurement tools in place to ensure accurate feedback and results.

Working closely with O2’s internal comms team and other participating departments, we designed, planned, created and implemented a number of interactive experiences to bring O2’s purpose to life.

With thousands taking part, through physical interaction and live stream, and with fantastic staff feedback, We are O2 was seen as a huge success.