Wear The Rose.

The Job

O2’s sponsorship of the England Rugby Team has been one of the most successful sponsorships in sporting history.

O2 do not believe in just putting a logo on a shirt for the brand awareness that it may generate, but work in real partnership with the RFU and England rugby fans, creating fantastic live experiences.

What did we do?

On match day at Twickenham, or on tour to rugby clubs around the country, O2’s Wear The Rose mobile event unit is one of rugby’s most popular attractions, where virtual reality lets fans play with the England team.

From creative concepts, through to production and installation we helped make virtual reality, reality.

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